Our role:

User Experience Strategy

User Interface

 

About:

We created a simple refresh of Vogue’s website. We found its design to be outdated and it is surprising for a magazine like Vogue who should be leading the digital space in their industry when it comes to innovation so we gave it a modern design while keeping the same content that’s already on the site. Taking a minimalist approach,we elevated the design and utilized the space to incorporate more balance and symmetry . It was important to ensure the design was visually pleasing, easy on the eyes and easy to navigate.

DisclaimerThis is a passion project. We are not affiliated with Vogue, we simply took on this challenge because our team is a consumer of their products and wanted to find ways to improve their designs and enhance user experience.

Before the Okay Jak Touch

screencapture-vogue-2020-07-24-20_55_51 (1).png
screencapture-vogue-beauty-2020-07-24-20_56_23 (1).png
 

After the Okay Jak Touch

Vogue+-+4-2.png
Vogue+-+6+(-1).png